![]() ![]() A brighter look, including a brighter yellow, an optimistic color palette and vibrant, relatable photography centered on the people Norton protects. ![]() Key highlights of Norton's evolved brand include: With Norton, our customers should be able to experience digital living on the bright side." Norton's visual identity reflects the lightness people should feel when they are empowered to live life on their own terms. "But as consumers' needs have changed, we have evolved right along with them. "Consumers know and trust the Norton brand and iconic Checkmark, which has been associated with the brand for years," said Krista Todd, chief marketing officer at NortonLifeLock. Norton's updated look and new brand promise now reflects this larger role the brand plays in society, empowering more people to live their digital lives safely. Millions of people around the globe trust Norton for their device security, identity protection and online privacy. Keeping pace with consumers' digital lives, which have dramatically changed over the past years, the Norton brand has grown from the leading antivirus provider to one of the most comprehensive Cyber Safety portfolios for consumers. Where consumers' digital lives need protection, Norton will be there." "Consumers are at the center of everything we do, create and protect. "Cybercriminals are persistent and technically-sophisticated but with Norton we are focused on making it simple and easy for you to be in control of and protect your digital life," said Vincent Pilette, CEO of NortonLifeLock. ![]()
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